Our Team

The Founders

Kin Gymnastics was founded by Shelley Rogers, a dynamic serial entrepreneur and devoted gymnastics mom, alongside her longtime business partner and creative collaborator, Robbert Touw. With a shared passion for building purposeful, results-driven ventures, Kin marks their fifth entrepreneurial endeavor — and their exciting first step into the world of gymnastics.


Driven by Shelley’s personal connection to the sport and Robbert’s innovative mindset, the pair set out to create a space where young athletes could thrive, families could feel at home, and a love for both mental and physical excellence could grow. Their vision for Kin goes beyond the gym floor — it’s about cultivating a supportive environment where athletes, coaches, and families form strong, lasting bonds. True to the name “Kin,” this club was built on the belief that sport should feel like family.

WAG Competitive Head Coach

Joel Cornelius is a seasoned gymnastics coach with deep roots in the sport, having competed as a Senior National athlete into his mid-20s before transitioning to coaching. He served as Head Coach of Women’s Artistic Gymnastics at the University of Calgary from 2017 to 2020, where he mentored athletes across all levels. Starting his coaching journey at just 14, Joel has since earned Level 3 coaching credentials in Men’s Artistic, Women’s Artistic, and Trampoline gymnastics, making him a highly versatile and technically skilled leader in the gym. His well-rounded background makes him an asset to any program focused on developing well-rounded, technically proficient athletes.

Joel Cornelius is a dedicated and passionate gymnastics coach with a lifelong commitment to the sport. His journey began as a recreational athlete and quickly advanced when he was selected into a competitive program at a young age. Joel fell in love with gymnastics and began competing at 8 years old, continuing his athletic career into his mid-20s. As a Senior National athlete, Joel developed a deep understanding of high-performance gymnastics before transitioning into coaching. From 2017 to 2020, Joel served as the Women’s Artistic Gymnastics (WAG) Head Coach at the University of Calgary. In this role, he led and mentored athletes at various levels, drawing from both his personal experience and extensive technical knowledge. Although his tenure ended when the University closed its competitive program, Joel left a lasting impact on the athletes and staff he worked with. Joel’s coaching career began early—he completed his foundations coaching course at just 14 years old. Over the years, he steadily expanded his expertise across disciplines, earning Level 3 coaching credentials in Men’s Artistic Gymnastics (MAG), Women’s Artistic Gymnastics (WAG), and Trampoline. His well-rounded background makes him an asset to any program focused on developing well-rounded, technically proficient athletes. Outside the gym, Joel enjoys camping, outdoor sports, and fossil hunting—hobbies that reflect his adventurous spirit and curiosity

WAG Competitive Program

Coaching Team

Led by our experienced and passionate Head Coach, our Women’s Artistic Gymnastics competitive coaching team is dedicated to helping each athlete unlock their full potential — both as gymnasts and as individuals. While competitive success and podium finishes are celebrated goals, our true measure of achievement lies in the personal growth, confidence, and resilience our athletes develop along the way.


We believe that high-level gymnastics can thrive in an environment rooted in trust, encouragement, and mutual respect. That’s why we foster a strong sense of family and belonging within our team. Each athlete is valued not just for their skills, but for the unique energy and spirit they bring to the gym.


With a coaching philosophy grounded in technical excellence, long-term athlete development, and unwavering support, our team works collaboratively to guide every gymnast toward their personal best. We strive to create a training culture where athletes feel empowered, motivated, and proud of their journey — every step, every skill, every season.

Recreational Gymnastics Program

Coaching Team

Our Recreational Coaching Team plays a vital role in sparking a lifelong love for movement, fitness, and fun. We are passionate about creating a positive, inclusive space where every child — whether they’re just starting out or building on growing skills — feels supported, seen, and celebrated.


Our coaches are often former or current competitive athletes themselves and are more than instructors; they are mentors and motivators who guide young athletes in developing essential physical skills like agility, balance, coordination, and flexibility, while also nurturing important life skills such as confidence, focus, and resilience. Through thoughtfully structured classes and playful, engaging activities, we help each gymnast discover what they’re capable of — at their own pace and in their own way.


Safety, encouragement, and joy are at the heart of everything we do. Whether an athlete dreams of progressing to competitive gymnastics or simply wants to build strength and self-esteem, our recreational team is committed to making each experience meaningful, empowering, and, above all, fun.